What teams run on LetsFindWhy

Qualitative research with an AI moderator built in. Each page below walks through one kind of study, from the discussion guide to the findings.

• Churn interviews

  Find out why customers cancel. Send every churned customer a link to a short AI-moderated video interview, then ask across every transcript what drove them away.

  How it works

• Concept testing

  Show customers a design, landing page or pricing idea in a video interview, collect ratings on screen and hear why they chose them, with an AI moderator or your own team.

  How it works

• Usability testing

  Run moderated remote usability tests in the browser: respondents share their screen, your team watches live from a hidden backroom, and every session is recorded and transcribed.

  How it works

• New market testing

  Test the version of your product, ad and price each market will see, in its language, before you launch there. Head office watches live with translated transcripts.

  How it works

• Win-loss interviews

  Find out why deals are won and lost. Invite buyers to a short AI-moderated video interview after the decision, then ask across every transcript what tipped it.

  How it works

• Customer discovery

  Run customer discovery interviews without filling your calendar. An AI moderator interviews each customer from a link, and Ask AI finds the patterns across every transcript.

  How it works

• Live interviews with observers

  Moderate in-depth interviews and small groups over video while clients and colleagues watch from a hidden backroom, with recording, transcripts and analysis built in.

  How it works

• Research agencies

  Run client studies end to end: recruit and screen respondents, collect consent, let clients watch from a private backroom, and scale fieldwork with an AI moderator.

  How it works